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  • SCA Flavor Wheel Detail showing circle of primary flavors

    The SCA Coffee Flavor Wheel is an important training and communication tool. It provides a comprehensive guide to the diverse and intricate world of coffee flavors. At Genuine Origin and in the cupping rooms of our sister companies at origins around the world, the flavor wheel is a colorful reminder of the flavor potential that our coffees can express. This blog…

  • Fresh roasted coffee beans - Img by Creative Credit from Getty Images

    Coffee Roasters are ever curious about coffee, so the Genuine Origin team is constantly fielding questions. But one topic that comes up often is: blending coffee. Coffee blends have probably been around as long as roasting coffee. Why? Because blending two or more coffees together invites opportunities for self-expression, new flavor combinations, and adds versatility when operating a roastery. As…

  • Green coffee beans

    Arabica and robusta coffee beans by Igor Ushakov | Getty Images Arabica vs Robusta, what's the difference? How do they taste? While Arabica and Robusta coffee beans account for around 99% of the world’s coffee production and consumption, it doesn't stop there. Both Arabica and Robusta are species of the Rubiaceae family under the Coffea genus. However, new species are…

  • Tanzania washing coffee cherries

    Hey Coffee Roaster, are you getting started with coffee roasting or just new to Genuine Origin (GO — that’s what most roasters call us)? Well first, welcome aboard! We’re so glad you’re here and honored to be part of your coffee journey! We recognize that buying green coffee can be tricky — contracts, origin differences, different qualities, price swings, the…

  • Colombia green coffee beans - spilled beans

    Buying specialty green coffee with Genuine Origin is straightforward and simple — our prices are transparent, our Q-graders give us flavor notes and scores, shipping is always FREE, and the quality is there — but coffee terminology can be downright confusing sometimes. If you’ve ever come across something you’d like to understand better, we’re here to help. In the meantime,…

  • Costa Rca cherries

    Costa Rica has made a name for itself by being at the forefront of innovation in coffee processing methods. Particularly famous for the honey process, producers and mills around the country are enthusiastically pursue innovations that can enhance their coffee’s flavor profile. Recently a new processing method called anaerobic processing has been turning heads, causing cuppers to ask, “What is…